Interim Head of CRM B2C
currently I am looking for an experienced interim head of CRM.
duration: 4 months at least
start: 01.07.2022 - at least four days a week
-Experience creating and delivering CRM strategies
-Experience with Salesforce and Salesforce Marketing Cloud in a B2C environment
-Solid experience with key principles, such as segmentation, journey automations, and user personalization
-Proven ability to work with Data Management and Tech & Product teams, to further strengthen the CRM structure.
-Experience with Tableau is a plus
Looking forward to hearing from you!