Global Online Search Specialist

Location: Amsterdam, North Holland, Netherlands
Salary: competitive
Sectors: Creative
Job Type: Permanent
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Experiment driven, analytical search marketer with highly ambitious mentality required to play leading role within relatively new team, taking ownership to drive online search marketing growth strategy.

  • The ideal candidate will have experience in an online marketing role coupled with a growth mindset; they will be customer-centric, data-driven, and creative, have a strong ability to work autonomously and be highly determined to deliver continuous results in close collaboration with our business units worldwide.

Responsibilities

  • Develop and execute search strategies
  • Maximize Search Performance through Growth Tactics
  • Internal & External Engagement
  • Commitment to ongoing best practice delivery

This is a relatively new team with start-up mentality within an established organization, where you will have the chance to take ownership and have a direct impact on global growth

  • 4-5 years' experience in Search Engine Management (SEO, SEA, PPC) on platforms like Google, Bing and Yahoo.
  • Strong communication and collaboration skills - ensuring effective collaboration with both local business unit marketeers as well as 3rd parties.
  • Strong ability and will to work in an agile, experiment based environment (experience with Lean Startup methodology is preferable).
  • Profound knowledge of search marketing tactics such as SEO and bid management, content optimization, digital advertising and preferably social media marketing.
  • Knowledge of digital tools like Google analytics, Google Optimize, SEMrush/Moz (or comparable), Google Ads, CMS analytics. Marketing Automation preferably as well.
  • Strong online customer behaviour research skills (keyword research, content pillar development, PPC). Ability to learn and apply audience & customer journey insights.
  • International travel required (~20-40%)
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